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Category : Sector information

AI drives fashion: when artificial intelligence boosts ready-to-wear

Artificial intelligence is shaking up ready-to-wear. At a dedicated event, over 250 professionals explored the tools and uses that are reinventing performance and creativity in fashion.

On April 10, 2025, over 250 ready-to-wear professionals gathered at the Fédération Française du Prêt à Porter Féminin for "L'AI prompte la Mode", an event dedicated to the concrete applications of artificial intelligence (AI) in the sector. Organized as part of " L'écosystème de la Mode ", the event showcased solutions, experts and trends that are transforming performance, creativity and competitiveness in fashion.

Yann Rivoallan, President of the Fédération Française du Prêt à Porter Féminin, emphasizes: "Artificial intelligence enables us to reduce our efforts on certain tasks, so that we can devote more time to creating, reinventing and innovating." This "less but better" dynamic illustrates the new rules of business in a sector where the balance between creativity and efficiency is fundamental.

Discover the summary dossier, coordinated by journalist Séverine Pierron, which offers a complete overview of the challenges of AI in fashion, including:

  • A "Do you speak IA?" glossary to help you understand the industry's vocabulary.
  • A mapping of must-have AI tools and solutions.
  • Articles on AI as a "creative GPS", the gender bias of generative AI, intellectual property in the age of AI, and best practices for good "prompting".
  • A case study on responsible production thanks to AI.
  • A focus on improving the customer experience through AI and smart data.
  • Practical fact sheets to facilitate AI adoption within teams.

The fruit of collaboration between experts such as autone, Centric Software, ifth, imki, Lectra, Livetrend, Losanje, Nostress and Style3D, this dossier illustrates how artificial intelligence is establishing itself as a major transformation lever for ready-to-wear companies.

Find out more here

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