Training
Our training courses cover all aspects of business development: management, strategy, marketing and communication.
They are available in short formats and themed programs, combining training and individual advice on a specific theme (digital, sustainable development, etc.).
They are open to fashion, design and craft professionals.
Lighting
Meeting times to obtain information and initial insight on subjects as varied as financing, exporting, public markets and press relations (free of charge).
No training available.
The essentials
Short training sessions that alternate theoretical contributions and practical applications to deepen a subject, to equip oneself and to increase one's competence.
1 journée jeudi 1er octobre
COMMUNICATION > IA générative : communiquer sans perdre sa singularité
1 journée mardi 13 octobre
COMMUNICATION > Maitriser sa communication pour donner de l’élan à son projet
1 journée jeudi 15 octobre
VENTE > Prospecter grâce à LinkedIn
2 journées mardi 20 octobre et mercredi 3 novembre
VENTE > Stratégie Marketing : Définir sa marque et émerger avec une offre forte
1 journée mercredi 28 octobre
COMMERCE > L’export pratique
1 jour et demi jeudi 5 et mardi 10 novembre
PILOTAGE > Le pas à pas pour construire son Business plan et son prévisionnel de trésorerie
1 journée mardi 17 novembre
COMMUNICATION > Marketing digital : construire une stratégie cohérente et efficace
1 journée Mardi 24 novembre
COMMUNICATION > Définir sa stratégie de relations presse et influenceurs
Accompanying programmes
Courses over several months to deepen a theme through training and/or individual meetings.
Entrepreneurship tomorrow
Two days to raise awareness among students and recent graduates about entrepreneurship in the arts, fashion, and design.
Over two days, students and recent graduates are invited to discover and learn about entrepreneurship in the fields of arts and crafts, fashion, and design:
A roundtable discussionwith testimonials from entrepreneurs to familiarize participants with the entrepreneurial ecosystem and raise awareness of the specific characteristics of creative businesses;individual meetings to ask questions and better plan for one's project; thematic workshops.
This program is offered by the City of ParisOffice of Design, Fashion, and Craftsin collaboration with theFashion/Crafts/Design Campus,Pépite HESAM Entreprendre, theParis Chamber of Commerce and Industry, and theIle-de-France Chamber of Trades.